Legoland Owner Announces Plans To Sell Shares

The company that owns Legoland, Merlin Entertainments, announced its plans to sell shares in a stock market debut in London.

Stock market

Legoland_de_EntranceThe private equity-backed company, which operates 99 tourist attractions in 22 states, said it would raise 200 million pounds from the sale of new shares to lessen debt.

The company said it is the second-biggest firm of its kind worldwide after Walt Disney, and it reportedly has 54 million visitors to its parks every year.

Its owners, private equity companies Blackstone Group, and CVC and Danish investment firm Kirkbi A/S that controls Lego Group, will also sell some of their shares, the company said.

Promising future as a publicly listed firm

The business has a profit of  £1bn per year and is believed to be worth some £3bn.

The public stock offering is accessible to smaller stockholders with a minimum investment of £1,000. They can get in return a 30% discount on an annual pass to Merlin parks for either two adults or a family.

“I have been impressed by the significant growth that Merlin has delivered as a private company,” said John Sunderland, the company’s non-executive chairman. “There is more to come and I believe Merlin has a very promising future as a publicly listed company.”